How to make a request
Email privacy@backfoottech.com with the subject line “Data deletion request”.
To help us find the right records, please include:
- Your name and preferred reply email.
- The business name and, if relevant, the Backfoot account email.
- The WhatsApp Business Account or phone-number identifier involved, if known.
- A clear description of the information or conversations you want deleted.
- Any details that help us understand the relevant dates, team, or customer conversation.
How we may verify a request
We may need to verify your identity and authority before making changes, especially where a request concerns a business account or customer conversation. We may ask you to reply from an account email, confirm details already associated with the account, or ask the relevant business to authorise the request. We will not ask you to send passwords or access tokens by email.
What may be deleted
Subject to applicable law and the business’s instructions, deletion may cover Backfoot account information, WhatsApp account identifiers, customer conversation content, message metadata, team-member access records, and related application data.
Limited retention
Some limited information may need to be retained for a defined period where necessary to meet legal obligations, resolve disputes, prevent fraud or abuse, maintain security, or keep an auditable record of the request. Where this applies, we will restrict its use and delete it when the retention need ends.
What happens next
We will acknowledge and handle requests within the applicable legal deadlines. We may contact you if we need clarification or verification. Once the request is completed, we will confirm by email what was deleted and explain any information that could not be deleted and why.
If you are a customer of a business using Backfoot, you may also contact that business directly because it may control the relevant customer information.